ON THE OTHER SIDE MISSION STATEMENT
OUR MISSION AT ‘ON THE OTHER SIDE’ IS TO EXPLORE THE CREATIVE SPIRIT/PROCESS IN AMERICAN CLASSICAL MUSIC AND IT’S PROTAGONISTS - AS WELL AS OURSELVES.
The Creative Energy Is An Energy That Comes From ‘On High’ To Which We Are All In Constant Contact. However, The Concentrated Creativity Of An Artist Is An Energy To Which The Rest Of Us Can Only Marvel.
In Order To Appreciate Another’s Talent Means That You Too Possess At Least A Modicum Of That Ability In Order To Recognize The Value Of What You Are Seeing Or Hearing. We Are All In Constant And Immediate Contact With The Supreme Source Of All Creativity - Whatever Your Creative Niche - Which May Be Different Than Another Because We Are All Unique Reflections Of Creation!!! Never Deny Your Creativity - In Doing So You Cut Yourself Off From Your Creative Energy! ! !
What We Do At ‘On The Other Side’ Is Exist In Reciprocity With The Genre Known As ‘American Classical Music’ Through The African Diaspora. Knowing That If This Music Touched Your Heart Or Soul- Then You Are A Part Of It - And It Is A Part Of You.
You Feed The Music And It Feeds You - Therefore We Are One With The Music And The Source Of Its Emanation!!! A Society Is Recognized By Its Arts And Sciences.
The Brother From Another Planet,
Arthur C. Brown Jr.
Typography, often in bold colors against a white background become a flexible design element as well as a portal of language. In the cover for Jackie McLean’s “It’s Time”, we see Blue Note’s convention of prominently placing the names of each musician on the recording session on the cover of the album. The typically high contrast lighting, and intimate camera-to-subject distance in Frank Wolff’s performance portraits enable them to be clearly read at the smallest size on a twelve-inch square format. The exclamation points following the two-word album title “It’s time!” is a quote chronicling either excitement or a declaration expressed by someone—perhaps McLean. It is this modernist approach to album cover design that established Blue Noteô Records as the graphic standard of jazz albums.